Stop Hating Marketing

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It’s become increasingly difficult to stand out in a noisy and crowded marketplace, which makes it easy for a small business to feel like they can’t compete with the big guys when it comes to getting new customers. Here’s the secret: customers buy products from the company they can understand, not the company with the…

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7 Elements Your Email Marketing Must Include

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Picture this: You sit down to create an email to send out to your customers and realize your keyboard is sticky, so you get up to clean it. You sit down again, look at that flashing cursor and remember you haven’t responded to a text message, so you take care of that. You refocus again…

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Email Marketing Tips

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It’s easy to feel overwhelmed about how to get started with email marketing for your business. Follow these simple tips to kickstart your email marketing. 1. Build your list. The first step to any email marketing campaign is building your list. This can be done through lead capture forms on your website, sign-up incentives like…

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The 5-Step Marketing Plan That Works

Most people waste a ton of money on marketing. This five-step marketing plan will help you survive the next couple of years and doesn’t involve spending thousands of dollars on advertising and marketing. Yep, you read that right. Marketing doesn’t have to be crazy expensive. Create a Clear Message Many businesses actually confuse people with…

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